Positioning Analysis

How do your ideal customers see you?

Skip the irrelevant metrics and get a real action plan that reveals how to improve your marketing and product by requesting a Positioning Analysis, free of charge.

"Moox Group was the only design agency who treated us like humans: we felt heard, that was not the usual "we know what you need" speech. They adapted to our context, did great research on our market, to design a brand identity that really fits our needs."

Sammy Thuillier

VP of Marketing at Dacast

"We worked with the Moox Group to help us evolve a brand and to bring it to life. We could not be happier with the results. They were a fantastic team to work with, and they just understood accurately what we were trying to achieve every step of the way."

Kabir Mehta

COO at Synergetics

"It's an absolute rebirth for MyEvaluations. The brand was ugly…Here, to have [the team] absolutely embrace it, and be baptized anew, honestly it's life-bringing...It helps me have pride in what we're doing. You're helping us discover what we're doing."

Jack Lincoln

VP of Product Development at MyEvaluations

"We all really loved the thought you put into your outreach, research, personal follow ups and the presentation. Your enthusiasm for working with us was definitely unmatched!"

Heather Bliss

CMO at Flimp

"Your work for brand strategy and marketing is right in line. Your presentation was thorough, accurate, concise, and easy to understand. There was nothing superfluous or extra. You stayed focused and targeted for the most important things for success."

Michael Arnold

Founder & CEO at SecureCare

"Thank you, Moox Creative Group! It was so great working with you!"

Jesika Arseneau

Director of Marketing at TAG HR

"I was very impressed with Moox Group from the first point of contact, especially with their team's utmost professionalism, which is so rare today...the service was exquisite, collaborative, and very helpful."

Samantha Woo

CEO at SWN Consulting

Find answers to questions like:

Does our marketing reflect our unique capabilities?

Are we showing the most relevant benefits?

Are we focusing on the right selling points?

How do our ideal users compare us to competitors?

How a Positioning Analysis Helps

Before Positioning Assessment

Struggling to focus on consistent product selling points and benefits

It’s hard to clearly describe what makes our product different and valuable

It takes too much time to consistently create marketing materials

After Positioning Assessment

Clear direction on where to improve the messaging and selling strategy

See what makes your product completely unique and worth it over competitors

Marketing direction that frees up time for product development and launches

What the Positioning Analysis Includes

Our Proprietary Brand-to-Product™ Approach

Not a One-Sided View

Our Brand-to-Product™ approach gives you a complete perspective of your user experience, from your website to your user interface. All this, analyzed by a team that understands B2B SaaS marketing and product design.

Brand-to-Product™ Analysis

Company Analysis

Product Analysis

Marketing Analysis

Q&A with a Strategist

Not Generic Answers from Faceless Quizzes

For an analysis to provide value, one must consider your unique circumstances. Therefore, a strategist will present the audit findings and gives you the opportunity to ask questions and discuss the insights.

Q&A with Strategist

New Opportunity Areas

Actionable Next-Steps

Custom Insights Report (PDF)

No Strings Attached

In addition to speaking with the strategist about our insights and recommendations, you’ll receive a report in PDF format that includes the insights provided by the strategist and research team.

Insights Report

Presentation & PDF

“Your presentation was thorough, accurate, concise, and easy to understand...I think you stayed focused and targeted for what was the most important things for success.”

Michael Arnold
CEO & Founder

The Positioning Analysis Process

Phase 1

Discovery

To begin, the research team asks you a few simple questions to learn about your business goals, product, and marketing.

Phase 2

Analysis

The research and strategy teams conducts a comprehensive evaluation of your overall marketing and product experience.

Phase 3

Insights Presentation

A strategist presents what’s working, what’s not, and expert recommendations. You’ll also receive the Insights Report PDF for you to keep.

Samy Thuillier | VP of Marketing at Dacast

"They adapted to our context"

Oaktrust was the only design agency who treated us like humans: we felt heard, that was not the usual "we know what you need" speech. They adapted to our context, did great research on our market, to design a brand identity that really fits our needs. Thanks! I was very happy to collaborate with you on our brand identity project, and hope we can work together in the future.

Why work with Oaktrust?

  • Complexity is our specialty

    We specialize in clarifying complex software that’s often hard to clearly explain, requires multiple decision-makers, and has multiple branded products.

  • Tailored for the unique journey of enterprise

    We focus on helping clients that target enterprise clients in the B2B space, which often have long sales cycles and multiple decision-makers, requiring different tactics than those for B2C.

  • We equip you to work independently

    Our goal is to equip your internal team to own and easily maintain everything we’ve built for you, without us.

 Questions & Answers

  • By the end of the Positioning Analysis, you can expect:

    1. A live video call with a strategist presenting your custom insights

    2. Expert recommendations and next steps to improve your brand and product

    3. Your custom Insights Report in PDF format

  • The analysis takes 1 week, starting from the day you approve for us to start the analysis.

  • No. The Positioning Assessment is free of charge; no cost or fees.

  • We’ll ask you a few simple questions about your product, market, and business goals. We do not require any financial or sensitive information. Other than that, you can sit back and relax for 1 week as we conduct the analysis.

  • Yes. Although the typical analysis does not require our team to have sensitive information, we can accommodate your requirements and sign NDAs.

  • A strategist will contact you with next steps and answer any questions you may have. After that, you can decide if you’d like us to start the analysis process. It’s completely up to you.

  • No problem! We’d be glad to assist you with any questions or concerns.

    Please email us at info@mooxgroup.com with the Subject Title: ‘Analysis Question’, and include your questions or ask to schedule a call. A strategist will be in touch. We look forward to hearing from you!

Get Free Positioning Insights for your company

Oaktrust’s team analyzes your public marketing front and gives you expert recommendations to improve.